KEMB-LP Signal Distributed Four Ways
By John Schad, KEMB-LP

The 3,800 people who live in Emmetsburg, Iowa, have four ways to listen to Chamber of Commerce station KEMB-LP.

1. KEMB's signal extends nearly 20 miles over the flatlands of Iowa.

2. The Chamber Channel - an audio only feed on channel 3 cable. We 
normally simulcast KEMB but can split away and run commercial 
announcements on the Chamber Channel cable feed while we run underwriting 
announcements on KEMB-LP
3. The Cable Roll Up. This is the video side of channel 3, and is totally 
disassociated from the audio. The Chamber sells slides in a constantly 
running slide show presentation.
4. Webcasting. We currently webcast all sporting events covered by 
KEMB-LP and are moving toward full time Webcasting.

We are currently working on ways to package all four services so that a 
merchant can get an underwriting announcement on the air and on the 
webcast, commercial announcements on the Chamber Channel and video 
slides in the Cable Roll up.